Strategies to guarantee self-financing in Mayabeque Poultry Company.

Mayabeque, Cuba: The Poultry Company of Mayabeque works to strengthen the corporate image, through the preparation of the Communication Management Manual to guarantee the link with other entities and contribute to self-financing, the Head of the Department of Development and Business, Ángel Luis Feria Núñez explained.

For this we are inserted in the acquisition of foreign currency and the substitution of imports, from the realization and registration of product brands, Feria Núñez added.

Because it is a prioritized activity, they are working on the preparation of a merchandise catalog on the north coast of the province to link companies and independent producers to tourism.

The Trópico Hotel is one of the clients and they have been sold turkey, broilers, brown eggs and eggs and quail meat, foods in great demand by national and foreign tourism.

The expansion of the markets and the increase in demand are the main aspirations of the group of the Mayabeque Poultry Company to achieve economic independence.

Arlenis Silva Díaz

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